Selected Portfolio

CarrieThru

For this client, we came up with a compelling company name, arranged domain registration and hosting, designed a logo and stationary. Then we worked together to discuss and implement an effective website strategy. This site continues to grow, and the client is offering a great deal in terms of resources and media; we recently designed a Content Management System (CMS) so that the owner can control content by herself.

NY Smarts

and

Smarts Gallery

NY Smarts solicits business from international artists and designers. We've been involved in all aspects of marketing this company, including: company name, domain registration and hosting, definition of services, website structure, website features (including an on-line message forum where we seek to put the company at the center of its target community), website content, writing of promotional materials, and marketing strategy. We also developed the concept of the "Smarts Gallery" and the "Calls For Entries" in which NY Smarts solicits the interest of artists and designers who represent their target market.

DrRaz.com

This client is an experienced psychotherapist with technical expertise in several discrete areas. We coached her to "package" her expertise in a way that targetted specific groups of prospective clients, and designed a site that gave her a framework to do so effectively.

LowerEastSideReport.com

A high-power NY Realtor dedicated to providing service in her neighborhood turned to us for a professional site with a local flavor.

TheLegalLenz.com

A real rush job; the most striking thing is that this site was done in less than 24 hours! This includes coming up with a domain name, registering it, setting up hosting and email, planning the site strategy and architecture, writing the content, and applying the design.

SaveOurGarden.org

When this community garden was threatened with bulldozers, its supporters turned to the web. Their site was the focal point of an successful and coordinated campaign to save the garden through online petitions, high-profile endorsements, and public awareness.

KhushiKitchen.com

This local restaurant needed our help when their designer quit, taking the domain name with her! We helped them select a new domain name, rescued what few graphics remained in the search engine cache, and built them an effective, economical site.

StonecoRocks

Stoneco supplies a wide range of decorative rock and "stone masonry" products in South Florida. We guided the folks at Stoneco to create distinct marketing pitches that appeal to distinct target customers, developed a look that would be broadly appealing, and provided scripts to facilitiate the presentation of their large and dynamically changing selection products.

Nylo

This company produces cutting edge men's fashions. The clients wanted strong design but at the same time didn't want a design which would challenge the design of the fashions they were presenting.

SL Powers

SL Powers, formerly known as Gator Technologies, is a Computer Network services company in Boca Raton, Florida. We structured this site, worked with a graphic designer to develop a professional image, and maintain the content on an on-going basis. For this site, we wanted to do more than just describe what the business does. So we added "alerts" to the home page and updated these alerts whenever there was a breaking technology story. My emailing these alerts to local newspapers resulted in our getting a good number of interviews with the press! Most recently we overhauled this site in an effort to give it top "search engine" ranking (try googling the words "network service boca raton".) We also regularly plan and write direct marketing material for this company.

The Seward Park Buzz

This is a personal website created from scratch by our Director to address communications issues in the co-op in which he lives. No fancy graphics here, but there are many interactive features, and very spirited articles designed to engage the interest of his community. Since its introduction, the site has had very high traffic, high regard, has been credited for spurring a notoriously inattentive Board of Directors to act on certain outstanding issues. There was also a printed newsletter based on articles on this site.

HorseGym

What do you get for the horse who has everything? A treadmill, of course. Actually, HorseGym is a state-of-the-art training machine to be used to train, condition or rehabilitate horses.

myNetWatchman

myNetWatchman represents remarkable yet arcane network security technology. We performed an extensive overhaul of this database-driven site in terms of functionality, structure, strategy, editing and layout. We maintain this site on an on-going basis.

WebINCARNATION.com 

A sister company of MarketBigger.com, we established the company name, hosting arrangements, and defined the services to be offered. MarketBigger.com sites are all hosted on WebINCARNATION.com servers.

FIT Creative Recruitment

This client wanted to do an "evite" for an upcoming event. Our designer created designs for the print, email and web invitations, and we developed the email and web versions based on these designs. We also registered the project's domain, arranged hosting, and configured the form to deliver results by email to the client. The evite was broadcasted to a large list of people. The positive response was quick and outstanding. The event was just over one year ago and the domain was allowed to expire.

Center for Folk &  Community Art (CFCA)

The Center for Folk & Community Art is a non-profit organization in South Beach, Miami Florida. We maintain the organization's sites (listed below) on an on-going basis.

The Tapestry Project. We created an effective design to present this post-9-11 project. We customized scripts to open gallery images in a separate window.

CFCA main site. We re-deployed the organization's main site, assuring clean design, solid text, and consistency between pages.

Dena Stewart Artwork. We created a sub-site to profile the artwork of one of the directors (this is a work in progress).

Stewart Stewart Artwork. We created a sub-site to profile the artwork of the other director (this is a work in progress).

RunningInterference

Our Director's first website, which features some of his photography and writing. There are rare updates (on the "rant and rave" page), but the site is very old and external links to other sites are probably all out of date.